Cidrerie du Minot . . . The final touch

August 2016

minot2A new face for the boutique! The Cidrerie du Minot, founded in 1987 by Robert and Joëlle Demoy, obtained in 1988 the first production permit for artisanal cider…..Permit no. 1 ! Since then, Du Minot ciders have been enjoyed by cider lovers for important events as well as for every day informal get togethers. Robert and Joëlle officially retired a few months ago and their children, Audrenne and Alan Demoy have now taken over.

A change of generation also brings a change of image. Since the fall of 2015 a new trademark, a revised logo and a new range of packaging have emerged, bringing a more modern image to the Cidrerie du Minot. The new visuals are discreet and elegant. The final touch was added to the boutique just recently, and now it is completely white with touches of color reflecting each of the labels adorning bottles, the whole impression being one of warmth and intimacy. A virtual visit of production areas will soon be presented on three screens. Visitors will be able to watch each stage of production such as the pressing of the apples, filtration of the wort, bottling and labelling. And of course you can enjoy a free tasting of their splendid ciders!

Du Minot is a family business, well established here since 1987. Lively, attractive, welcoming and intergenerational, generous and festive, just like an apple. A business run by people with a passion, who are also experts and creators. Inspired by life, the cider delights and charms. Associated with happy and memorable times shared.

CIDRERIE DU MINOT – 376 chemin Covey Hill Hemmingford – 450 247 3111 – www.duminot.com